Friday, February 16, 2007

CROMA..........aaahhhhhhh......







Croma was supposed to be opened today in great style and with loads of advertisement. Granted that being the first of its kind in India it would need to be an OTT store with even an OTT opening. And so, it did get what it deserved!!

But what the heck, just because you open a new store, the owners or the event management guys did not need to gift wrap the WHOLE DAMN building in a red- ribbon. Bit of a Valentine’s Day hangover shall we say?

Now if that was the silliest part of the event, here is the most stupid and the ridiculously funny part of it. In the process of gift-wrapping the whole building they went over board in using the ribbon. The ends of the red ribbon (which went from the front to the back and even the sides of the building) needed to end in a perfect bow. And man, they had a hell of time trying to even straighten the ribbon, forgetting even tying it because of the winds!!!!!

It was total time pass to watch 6-7 people struggle with the ribbons. Next time I am sure this interesting job would be passed on to some unsuspecting junior who would have fun navigating the ribbon.

I seriously wish they had used that piece of cloth as a tapestry. It would have looked cool and someone even could have used it to make a grand entry for the opening of the event! Reminds me terribly of Rush Hour……………heheehehhe…maybe the honors of this grand entry could be reserved for the chief guest. Am sure that would have made a huge statement rather than using the boring ribbons as, well…ribbons………if only they had used it…

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